Four Things You Need Before Hiring a Marketing Consultant
If your company is considering hiring a marketing, communications or content strategy consultant, here are a few things you should consider before getting started.
Digital Marketing for the Next Frontier
The pandemic has given us all an opportunity to pause and re-think our current approach to even the most over-looked elements of our marketing and communications toolbox. That’s a good thing. Claire shares some tips that will help up your digital game.
Five Ways to Permanently Lose Customers During a Crisis
The last few days have brought a Tsunami of emails from organizations who want you to know how concerned they are. Most ring hollow. Here are ways companies can lose customers (and employees) with one poorly crafted email.
Everyday Tech: The Resistance and the Fanatics
Technology is moving at the speed of light, but are consumers starting to push back? Claire Propsting explores the latest research and what it means for brands trying to engage on digital channels.
