Thom McKay

Thom is a seasoned marketing and communications professional who created 148 Communications to help companies grow in health and stature. He’s a wildly creative and collaborative force who knows how to tell compelling stories, solve problems and get the absolute best out of people.

Death of the Architecture Firm: Part One

This is the first of a two-part exploration of how today’s architecture practices must transform to survive. Part Two focuses on issues related to people and culture. This article appeared in Design Intelligence Quarterly. Click to read the full article

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Death of the Architecture Firm: Part Two

November 12, 2019 No Comments

This is the second of a two-part exploration of how today’s architecture practices must transform to survive. Part One (in the 1Q 2019 issue of DesignIntelligence Quarterly) touched on many of the external factors impacting the industry and the need for developing new organizational models.

Six Reasons Your A/E/C Marketing Isn’t Working

October 26, 2019 No Comments

What happens when the org chart becomes the point? Our Man in Marketing explains it all…with apologies to Graham Greene.

Everyday Tech: The Resistance and the Fanatics